Critical Discourse Analysis of City Cultural Identity Construction—A Case Study of Video Xi tang
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Critical Discourse Analysis of City Cultural Identity Construction—A Case Study of Video Xi tang

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With the rapid development of science and technology, video has become a very important way to demonstrate the city itself. This paper, based on Fairclough’s three-dimensional conception of discourse to the video of Xitang, analyzes the on-screen titles of this video to reveal the ideology behind it. Through the analysis, it points out that this video, while protecting Xi?tang’s own unique traditional characteristics, it tries to cater for the needs not only Chinese people but also foreigners. To some extent, it tries to promote Xitang itself.

Critical Discourse Analysis、Video of Xitang、City Cultural Identity

I106

2012-11-02(万方平台首次上网日期,不代表论文的发表时间)

共3页

282-284

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国家重点研发计划“现代服务业共性关键技术研发及应用示范”重点专项“4.8专业内容知识聚合服务技术研发与创新服务示范”

国家重点研发计划资助 课题编号:2019YFB1406304
National Key R&D Program of China Grant No. 2019YFB1406304

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